Milkybar, called Galak in Continental Europe and Latin America, is a white chocolate confection produced by Nestlé since 1936 and sold worldwide.[1] According to Nestlé, Milkybar/Galak contains no artificial colours, flavours or preservatives.[1] In Australia and New Zealand, Milkybar does not contain cocoa butter, and is therefore not labelled as chocolate.[2]Since 1961,[3] the Milkybar Kid has been used in television advertising promoting Nestlé Milkybar. The Milkybar Kid is a blond, spectacle-wearing young child, usually dressed as a cowboy, whose catchphrase is "The Milkybars are on me!". The advertisements usually take place in a Wild West setting, and both live-action and animated ads have been produced. Until 8-year-old Hinetaapora Short of New Zealand was selected in 2010,[4][5] the character had always been male. [Wikipedia]