Mentadent is a brand name for a line of dental products manufactured by Unilever for its home and international markets excluding the United States and Canada where the company sold its rights to the brand to Church & Dwight Company in 2003.[1][2]In 2016, Church & Dwight announced it would discontinue the Mentadent brand effective Spring 2017.[3] As it only involved the rights for US and Canadian sales, this did not affect Unilever which still markets and sells Mentadent branded products in other markets.[1][4]In 2018 Unilever quietly retired the Mentadent SR brand from the UK market, leaving only Mentadent P on sale. Mentadent P has since been discontinued along with the rest of the Mentadent Range from the UK market. [Wikipedia]
